Michael Brown, MBA

Philanthropic Service for Institutions

Michael Brown is the current associate director for Philanthropic Service for Institutions (PSI) where he oversees programs.

He is the former president of Targeted Insights, a marketing consultancy he founded to serve the donor communications, research, and fundraising needs of nonprofit clients.

Before launching Targeted Insights, Michael was Senior Vice President for one of the largest faith based advertising agencies in the country. He has served an array of nonprofit organizations including Wycliffe Bible Translators, Moody Bible Institute, Northwestern University Radio Network, Mercy Ships, Alliance Defense Fund, Feeding America, and many others.

After earning his B.A. in Mathematics & Computer Science from Oakwood College, and his MBA in Marketing & Finance from Tulane University, Michael began his marketing career by spearheaded product innovation and business research efforts for Fortune 500 and Global organizations like The Dallas Morning News, Verizon, and Hallmark Cards.

Over his twenty year career, Michael has had the honor of serving as adjunct marketing faculty at Webster University, faculty at the Christian Leadership Alliance’s Engstrom Institute, and is a national conference speaker and trainer on nonprofit brand strategy.

In addition to his marketing and cause branding project leadership on the Pulitzer Prize winning book Eyes of the Storm, Michael’s publications include Michael’s publications include Building Brands: Essential Paradigm Shifts For Today’s Ministries for the Christianity Today’s Outcomes Magazine.

Michael is currently authoring two chapters to be added to the popular book Successful Fundraising and remains an avid writer.

Michael is an impassioned Bible Bowl Ministry leader, lover of instrumental and choir music, and Toastmaster’s International member. When not speaking and conducting training on personal finance and church stewardship, he and his wife Laura lee find their greatest pleasure in helping their three daughters (Christian, Olivia, and Lauren) and one son (Michael, Jr.) to pursue and embrace their kingdom-driven life’s purpose.


Annual Fund, Techniques To Improve, Communication, One-to-One Consulting Appointments

Seven Keys to Creating Captivating Donor Messaging


This session will cover the essential topics you need to know to craft compelling donor communications. By the end of this session, you will understand how to develop a messaging strategy, what are the essentials of great direct mail packages, how to make emails work harder and what are the hallmarks of an effective multichannel […]

Donor Communications Lab

Supercharging Phonathons: Tools & Tips for Maximum Impact


This step-by-step session will cover the key things you need to successfully manage campaigns, create phone scripts, develop list strategies and train volunteers. Whether academy fundraising, augmenting annual fund campaigns or fundraising for special projects like camporees and mission trips; phonathons are a great way to raise more money for your ministry needs.

Techniques to Improve FR